by Carl Armijo | Feb 4, 2020 | Branding
Everyone is not your customer. There may be a ton of people that purchase your product, but that’s not everyone. Dig deep and research your ideal customer. See if you can answer these important questions: What are their spending habits? Values? Concerns? Needs?...
by Carl Armijo | Feb 3, 2020 | Goals
Running a successful, rapidly growing business is one of the most exciting, liberating, and stressful things anyone can do. The few of us who have taken the plunge into the entrepreneurship world know that this life is anything but boring. As you run your business,...
by Carl Armijo | Feb 3, 2020 | Content
Content creation is like building a portfolio. It’s a long-term investment in building your brand, creating a community, improving awareness, and boosting longer sales cycles. Many entrepreneurs don’t focus on creating high-quality content because they’re after quick...
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